masterplast

  • Ongoing since 2016
  • Consultation
  • Communication

Masterplast Nyrt. is a leading manufacturer and distributor of insulation technology and construction products in East-Central Europe. The company became an international group in 2016. The expanded product portfolio required an integrated communication system, so our client decided to upgrade the company's visual communication. Since then, we have created trend-following and sometimes trend-setting visual materials. After acquiring the production base in Germany, our dynamically developing client continued our cooperation and entrusted us to produce the main film for the new product family. Currently, we help Masterplast build trust in international customers.

www.masterplast.hu

  • Ongoing since 2016
  • Consultation
  • Communication

Masterplast Nyrt. is a leading manufacturer and distributor of insulation technology and construction products in East-Central Europe. The company became an international group in 2016. The expanded product portfolio required an integrated communication system, so our client decided to upgrade the company's visual communication. Since then, we have created trend-following and sometimes trend-setting visual materials. After acquiring the production base in Germany, our dynamically developing client continued our cooperation and entrusted us to produce the main film for the new product family. Currently, we help Masterplast build trust in international customers.

www.masterplast.hu

Masterplast roofing foil story

Main joint projects

Masterplast roofing foil story

Masterplast is proud that professionals use its products, so it consistently pays special attention to convincing craftsmen. We presented the product benefits from a human perspective through the story and workflow of a professional roofer. Our movie has brought the brand even closer to one of Masterplast's most important target groups.

Masterplast roofing foil story
Virtual factory tour

Virtual factory tour

Companies that buy by the gross like to see how and where Masterplast products are made. However, during the pandemic, the company could not organize personal factory walks. To replace this essential persuasion step in the sales process, we came up with a truly immersive visual solution to showcase the factory. With our 360-degree virtual tour, business partners can fully take a look at the factory remotely.

Introducing healthcare industry products

With its expansion in Germany, Masterplast has entered a new market: the health industry. The new target groups of the segment could only be addressed effectively with new visual solutions that Masterplast had not used before. Therefore, we made animations, educational content, and 'How It's Made?' style explanatory videos while maintaining the Masterplast feel.

Internal communication content for Grand Sales Meeting events

The three-day event, organized annually, is a vital element of Masterplast's internal communication. Preparations must begin several months before the event. Visuals play an essential role in sculpting the atmosphere, creating the 'wow' element of the occasion, consequently contributing to the event's success. Besides joint brainstorming sessions and a well-thought-out visual concept, we also support our client in implementation.

corporate
image animation

By 2022, due to the evolution of the Masterplast portfolio and international expansions, it was high time to give the corporate image a facelift. Our goal was to create an impression worthy of the large company while keeping the content short and full of information. Our dynamic, 2-minute-long corporate image animation has successfully met our partner's expectations.

Corporate image animation