Radisson blu hotel

  • 2019-2021
  • Consultation
  • Communication

The Radisson Hotel Group is one of the largest and most dynamic hotel chains, with 9 brands and more than 1,600 active and upcoming hotels in 120 countries worldwide. The Radisson Blu brand stands out from the competition with its tastefully stylish, elegant interiors and overwhelmingly positive staff. So, we involved Radisson Blu Béke Hotel colleagues in developing our creative concept while conforming to the international campaign strategy. The Budapest hotel's renovation was consequently reflected in the physical form and visual communication presence.

www.radissonhotels.com

  • 2019-2021
  • Consultation
  • Communication

The Radisson Hotel Group is one of the largest and most dynamic hotel chains, with 9 brands and more than 1,600 active and upcoming hotels in 120 countries worldwide. The Radisson Blu brand stands out from the competition with its tastefully stylish, elegant interiors and overwhelmingly positive staff. So, we involved Radisson Blu Béke Hotel colleagues in developing our creative concept while conforming to the international campaign strategy. The Budapest hotel's renovation was consequently reflected in the physical form and visual communication presence.

www.radissonhotels.com

Our joint project

Cooperation with Radisson developed during the pandemic.

Cooperation with Radisson developed during the pandemic. Therefore, demonstrating the importance of human relationships played a crucial role in our communication strategy. At the same time, organizing production required unique thinking from both our client and us. We constantly adapted to the circumstances to start the campaign on time while maintaining a friendly atmosphere at work.

Design and production of audiovisual materials during and after renovation

  • creative concept based on the international campaign strategy
  • 3 years of video shooting
  • continuous post-production
Raddisoon Hotel Blue 1
Raddisoon Hotel Blue 2
Raddisoon Hotel Blue 3

Visual communication redesign of the hotel in Budapest

We followed the entire physical renovation of the hotel and filmed it thoroughly. The architects and contractors worked on the building's new look as we worked on the films' visual style. In the end, we created a modern, elegant and dynamic visual language with our movies that faithfully reflected the fresh look of the hotel.

Humane work relations even in difficult times

We shared the creative process with the hotel employees. We tried to fit in with the team to convey the brand's essence fully with our recordings. As a result, everyone was happy to take on the video shoots, and the hosts were proud to talk about their jobs. According to the staff, we became part of their tight community by the end of the project.

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